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If your brewery is selling beer at retail — whether in cans, bottles, kegs, 6-packs, or cases — UPC codes are an important part of getting your products market-ready. What Is a UPC? A UPC (Universal Product Code) is the 12-digit barcode found on retail products. These codes help retailers and distributors quickly identify products during checkout, inventory management, and sales tracking. UPCs make it easier for stores to: Scan products at checkout Track inventory accurately

In today’s crowded craft beer market, staying competitive means more than just keeping shelves stocked. It means knowing what’s worth carrying before demand peaks . Our newsletter is designed for retail partners who want clarity, not clutter. Each edition highlights featured products from our partner breweries , giving you a snapshot of what’s new and seasonal. Instead of sorting through endless releases or chasing updates from multiple sources, you get: A curated list of sta

As the craft beer market continues to grow and evolve, competition for shelf space and consumer attention is stronger than ever. Heading into the new year, breweries face more choices—and more challenges—when it comes to getting their products to market efficiently and consistently. Reliable distribution plays a critical role in standing out. From maintaining product quality to ensuring timely, accurate deliveries, a trusted distribution partner helps breweries focus on what

VBDC is proud to announce that our Point-of-Sale System has earned a Silver W³ Award in the General Websites – Government/State category! The W³ Awards celebrate creativity and excellence on the web, and we’re honored to be recognized for delivering an innovative, user-friendly experience for our partners. Check out our award listing here . This recognition reflects our commitment to providing cutting-edge tools that support the Virginia beer industry and enhance the way ou